Archives for category: Nour Rouhana
  • Distinguish your company from your competition

    Don’t try to emulate another company. Be your own brand. Less than a decade after Coca-Cola was born, Pepsi quickly became successful by setting themselves apart rather than trying to emulate the leaders.

  • Use meaningful colors

    Different colors and shades can have different effects on people because of color association. Green is associated with the environment and is an appropriate logo for a company like the Sierra Club or Greenpeace. However, green is also associated with motion sickness so would be a poor choice for the interior of a car.

  • Use an appropriate font

    You may generally gravitate to bold, exciting fonts, or feminine curvy fonts but if you are a ballet company, you should probably avoid harsh, clunky lettering, and if you are a football team, you should probably avoid graceful, delicate lettering, even if it’s more attractive to you.

  • Be simple

    Your logo can have some elaborate features but it should be simple enough to make a quick statement.

  • Be memorable

    Your logo should make a statement about your company. The next time a customer needs your kind of business, he’ll choose you just because of brand recognition.

  • Avoid distracting elements

    Your logo does not need, LLC, Inc, and other details. That type of detail can be saved for documentation about your company. The next time you are driving past businesses, take a look at the logos around you and see how other successful logos are handled.

  • Avoid taglines if possible

    Taglines can be an important part of a company’s image but should be separate from a logo. The size of the text in a tagline is so much smaller that it often forces the logo to be bigger in order to accommodate the text.


Specific Differences between Cultural Patterns

The different cultural pattern is a major direct factor to “Culture Shock”. The so-called cultural patterns are the conditions which help people perceive the world and solve the problems. It is our way of living in the world, including knowledge, belief, art, morals, law, customs, the capacity and habits people obtain from the society. It is a combination of state coordinated by a series of related cultural characteristics. When a person faces a new culture, there is a conflict between the new cultural pattern and the original one as he takes his own culture as the standards to understand and evaluate all the existing phenomenon and behavior. As a result, it leads to psychological discomfort. Finally, “Culture Shock” will naturally appears.


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An online community is a group of people with common interests who use the Internet (web sites, email, instant messaging, etc) to communicate, work together and pursue their interests over time.


Unlike a community, an online community needs a computer network for its members to communicate and interact with one another. There are a group of people that mainly interact via communication media and depend upon social interaction and exchange online.


A community is not just a group of people bounded by ageographical links, such as a village, settlement or district, but also includes those brought together by lifestyle, religion, hobby, interest, etc.

A community group often pursues a common goal, concern or interest onan entirely voluntary basis.

Examples of a community or community group:

  • local action group.
  • social or lunch club.
  • youth club.
  • community council.
  • village/community hall association.
  • neighbourhood watch.
  • playgroup.
  • local history group.
  • disabled access group.
  • anglers/fishermen.
  • tenants & residents association.
  • village renewable energy action group

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